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ECO recycling plant teams up with UK soft drinks market leader

By Lincolnshire Echo  |  Posted: January 09, 2014

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The Lincolnshire company operating the world's largest plastics recycling plant at Hemswell Cliff has secured a deal with the UK's leading recycler.

ECO Plastics' decision to team up with Viridor for the next 12 months means that they will literally 'close the loop' in soft drinks packaging.

The multi-million pound agreement will see ECO supply 10,000 tonnes of plastic bottles throughout 2014 - representing eight per cent of the centre's capacity.

With the capability to sort 150,000 tonnes of mixed plastics, every year, the Lincolnshire facility is responsible for reprocessing 35 per cent of the bottles collected in the UK every year.

The announcement follows in from ECO's pioneering £15 million-plus partnership with Coca-Cola, which led to the plant's expansion and continued development.

Founder Jonathan Short, who is now deputy chairman of ECO Plastics, has led the company at its base 11 miles north of Lincoln.

"Obviously a contract of this size is important for us and we're delighted to be partnering with one of the UK's leading waste management companies in Viridor," he said.

"But the announcement is also strategically significant for ECO Plastics, marking the latest phase in our plan to offer more strategic, long-term partnerships to our key suppliers

"As it becomes more and more difficult to export our waste material overseas, we're left with a choice between building new infrastructure and going back to landfill.

"We see an industry wide move to longer agreements as the fundamental to resolving that dilemma."

Herman van der Meij, director of Viridor Resource Management, said: "We have led the way in UK recycling through the development and operation of advanced technology recovery facilities.

"This deal shows leading businesses working together across the value chain, from goods manufacturing, retail, collection and sorting to reprocessing and remanufacture. We're proud to be working with Coca-Cola Enterprises and ECO Plastics."

CCE associate director Nick Brown said: "We are delighted to see the way our partnership with ECO Plastics is transforming Recycling in Great Britain. This deal with Viridor is great news for all parties involved."

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