Steve Housham will intensify his search for a striker after missing out on the in-demand Damian Reeves.
The Blues had been hoping to lure last season's goalscoring sensation to the Northolme after he scored 44 goals for Altrincham, writes Leigh Curtis.
But despite tabling a lucrative bid for the former Leeds forward, he opted to remain with Altrincham by signing a two-year deal.
The striker explained that he would not have left Alty for any other club in non-league meaning Gainsborough are still looking for a number nine.
And Housham says the search is ongoing although he will not be rushed into making a signing for the sake of it.
"We made a good offer for Damian, but I'm told he wants to stay at Altrincham," he said.
"Apparently unless it was a league club, he would not have left them and he has stayed true to his word.
"But fair play to the lad because loyalty is rare in this day and age.
"We would have loved to have signed him and pursuing players of his calibre shows you the kind of player we are looking at.
"It now means we will have to look elsewhere, but we will not be rushed in to making a snap decision.
"We still have a few weeks left to ensure we get the right man in."
Gainsborough's need for a striker has been heightened by the departure of Leon Mettam and Ryan Kendall, who both left for Worksop and North Ferriby United respectively.
Not one Gainsborough striker broke the 20-goal barrier last season and Housham is eager to improve the goalscoring ratio.
That is why Trinity are taking their time in making sure they hire the best man for the job.
"We want to go one better than we did last season and one area we can improve on is our goalscoring," he said.
"That is something I am looking at because usually it means the difference between going up and staying where you are.
"It's such an important position which is why myself and the chairman are taking time in making sure we get the right man in.
"We want to be more ruthless up front and you don't get that by making rash moves in the transfer market."
Looking at the centre forward position is not Housham's only prerogative as he is also looking to strengthen the centre of defence.
The Blues have Danny Hone on trial and Housham is yet to make a decision on the former Lincoln City centre-back.
"Danny has done very well so far," he said.
"We'll keep on having a look at him because we do need to strengthen that area.
"We have Greg Young and Luke Waterfall, but it's highly unlikely they will play all 42 games next season.
"There will be injuries and suspension which is why you need good strength in depth."