The Government's Energy Minister has been confirmed as a keynote speaker at a major renewables conference in Lincolnshire.
Conservative John Hayes will address industry bosses from across the region at Green Energy Lincs.
The event, on Tuesday, November 20, will explore the financial benefits of green investments and why Lincolnshire is well placed to take advantage of the latest developments.
The Lincolnshire MP will join a string of expert speakers, who will explain the vital role the technologies are set to play for families and businesses.
Mr Hayes, who was appointed as Energy Minister in September, represents South Holland and the Deepings.
Green Energy Lincs will take place at the EPIC Centre at Lincolnshire Showground.
Andrew Morton, account director at event organiser Footprint Renewables, said: "For Mr Hayes to agree to make the keynote speech at the conference so soon after being appointed demonstrates just how important Lincolnshire and the county's role in renewable energy is seen by Government. Indeed, we're delighted to be welcoming the minister to Green Energy Lincs.
"I would urge business people from across the region to use this rare opportunity to hear what Mr Hayes has to say."
Confirmation of Mr Hayes's attendance comes as the Government works on its forthcoming Energy Bill, which will contain details about the level of state support for energy sources, including wind and nuclear.
This month, businesses urged the Government to slash carbon emissions from the power sector by 2030 to stimulate investment that will drive growth.
Energy regulator Ofgem also warned the country could face an energy shortfall within three years unless changes were made.
Liberal Democrat Ed Davey, the Secretary of State for Energy and Climate Change, said the bill would help deliver "secure, clean and affordable electricity".
The importance of green technology in Lincolnshire is also rising, with more than 25 per cent of people in the county already living in fuel poverty.
Domestic bills are expected to increase by up to £500 next year. However, systems such as solar panels can cut energy bills and provide additional income through Government payouts.
Green Energy Lincs is being staged in partnership with Lincolnshire Media, the parent company of the Lincolnshire Echo.
Richard Duxbury, publisher at Lincolnshire Media, said: "We're delighted that Mr Hayes has chosen to join us.
"With the great interest in the event we've already seen from county business, it's clear Lincolnshire's role in providing clean, affordable energy is well recognised."
The event will take place between 8.30am and 2pm.
For more information or to book a stand, e-mail Sarah Carter on firstname.lastname@example.org or call on 01522 820000.