Lincoln City's ground will be known as "The 12th Imp Sincil Bank Stadium" next season after a fans' group won a competition to rename the club's home.
The 12th Imp organisation won the £50,000 prize after their name was pulled out of a draw during half-time of the friendly with Gainsborough.
Lincoln had raffled off the chance to rename the club's ground for £50 a ticket which raised £21,000 for manager David Holdsworth's transfer budget.
One of the founders of the 12th Imp group, Andrew Helgesen, hopes it will bring more awareness to the organisation that has raised more than £8,000.
"It's a great feeling to have won this competition," he said.
"Julian Burley who found the 12th Imp with me has not stopped beaming since.
"We hope that we can use this as an opportunity to raise more funds.
"We want to promote our great schemes that we have like the Easyfundraiser in which fans earn money for the club by spending online through certain retailers.
"Two thousand major online retailers are involved and we have raised £1,020 so far as a result.
"We also raised £1,540 for the Name Our Stadium in just three weeks because we have Lincoln City at heart.
"We believe the new name of the stadium is something all the fans can identify with because the supporters are essentially a 12th Imp."
As part of the £50,000 prize, the 12th man have won a variety of extra benefits such as season tickets and executive boxes.
But the plan is to raffle those to raise more funds for the club.
The two season tickets will be given away to two lucky people who join a new scheme to help boost Lincoln's playing budget.
Devised by the Lincoln City Banter Facebook group, supporters are signing up to pay £5 a month into an account that will then go to the manager to spend on players.
Mr Helgesen says it is vital the fundraising groups work together.
"The fans' player scheme is a great idea," he said.
"We had no hesitation in donating the two season tickets from our prize because I am sure it will help get more people on board.
"We are all Imps fans, not just separate groups, and we are all working together.
"If we are to be a real community club then the fans need to rally round to what all the above groups are trying to do and the club need to embrace the new positivity."